
Jocko spoke on the core principles of combat leadership, lessons learned on the battlefield over his 20 years as a SEAL team member and commander of SEAL Team Three, Task Unit Bruiser - the most highly decorated special operations unit of the Iraq War.

Navy SEALs Lead and Win,” shared this story and more at a recent Technology Marketing Toolkit Producers Club meeting in Nashville. Navy SEAL officer and coauthor of the New York Times bestseller “Extreme Ownership: How U.S. It’s a decision you don’t want to make, but the buck must stop somewhere. You could lose your life or those of men who are scheduled to leave in just a few hours. This is your one and probably last chance to put him out of operation. Then there’s a knock on the door … It’s a platoon commander letting you know that a high-value target responsible for countless Iraqi civilian and American deaths is having a meeting that night. Your bags are packed and tomorrow, it’s your turn to finally go home. The last few weeks have been brutal, two of your team members have been killed.īut the end is at last in sight. Is essential listening for anyone looking to lead and win.For 18 months, your team has served in Iraq, under fire constantly, and in that time has become the most decorated SEAL Team Unit of the war. , and integral to their proper implementation and effectiveness. These dichotomies are inherent in many of the concepts introduced in Using examples from the authors' combat and training experience in the SEAL Teams and then showing how each lesson applies to business and in life, Willink and Babin reveal how the use of seemingly opposite principles-leading and following, focusing and detaching, being both aggressive and prudent-require skill, awareness, understanding and dexterity all attributes that can be honed.

It is with the knowledge and understanding of this balance that a leader can most effectively lead, accomplish the mission and achieve the goal of every leader and every team: Victory.

, the authors explain the power inherent in the recognition of the fine line that leaders must walk, balancing between two seemingly opposite inclinations. It is, as authors Jocko Willink and Leif Babin explained in their bestselling first audiobook Something much more difficult to understand is that, in order to be a good leader, one must also be a good follower. The importance of balance as a leader by the #1Įvery leader must be ready and willing to take charge, to make hard, crucial calls for the good of the team and the mission. With so much of this audiobook illustrated by the authors' battlefield experiences, their dramatic, often combative, narration is not entirely out of place.the authors grasp the awesome responsibilities of leading, and their assertive performances convey an urgency that makes this lesson memorable.
